Coolhunting (monthly)
Trendwatching's monthly Trend Briefing
http://www.trendwatching.com/briefing
The Trendwatching website creates a monthly Trend Briefing which takes a
stab at staying on the bleeding edge of cool. Their cool-hunters
identify emerging consumer trends, and then give them cute labels, such
as Generation Cash , Transumers, Starbucking, and Minipreneurs. These
futurists bring together data about innovations in several fields, and
develop these ideas to describe new trends in consumer product design
and marketing.
They also have an annual report, however at several hundred dollars,
it's a little too expensive for my tastes. The Trendwatching briefing
brings coolhunting trends to the masses.
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